Building Your Platform

What is an author's platform?

A platform is how you reach the reader. A platform gives you credibility and the influence you need to set yourself apart from other authors; to grab the attention of the reader. A platform is how you network and get exposure; the “WOW” factor in what makes you the expert in your field. Some may say a platform is more important than the publication. Publishers first look at your platform to see your credentials, experience, what you have done to market yourself, and the results of your efforts.